Sunday, February 26, 2017

Annotated Bibliography #3

1. Source/Bibliography

Kenneth Fitzgerald and Timothy Goodman (2016), The Regional Design Awards. (2016). Midwest, 70(4), 93-120.

2. Summary

As an article within a volume collection of awarded graphic design entries, this passage highlights and provides visual examples of designs and design movements originating in the American Midwest. The awarded designs describe the artists intention and purpose, analyze their design(s) and/or graphic design movement, and point out the major contributions to American society and culture that make them significant in 2016. These awarded designs range from a large array of objectives from the artists and their commissioners, such as social movements, advertising, propaganda, logos, and more.

3. Potential Quotes


  •  “...he pondered a few simple questions: Is it adventurous? Does it take risks? Is it original or is it just replicating a tired trend?” 
  • “20 Liters is an international nonprofit organization based in West Michigan helping to raise funds and awareness of the global water crisis facing our world,”
  • “The Structure mark represents a new way of thinking. Heavily tech influenced, the mark uses colors that are saturated to their most vibrant point. Clashing and bold, Structure is both a disruptor and a connector within the complex puzzle that is the Internet of Things.”
  • “As an agency that produces millions of meal bags for kids, we know it's not just about holding food. Each bag says something not only about its restaurant brand and the food they offer, but also about the parents who buy it, and most of all the kid who tears into it. This bag serves as an introduction to our work, our thinking and our personality."



4. Assessment/Evaluation of Source

Graphic designer, art director, author, and competition judge Timothy Goodman has worked for many renowned clients such as The New York Times, Apple Inc., Samsung, Target, and many other clients. He collected the winning competition entries and is directly quoted and interviewed for the descriptions of each entry and why he chose them. Additionally, the author of the article emphasizes and brings forth direct quotes from design teams, companies, and clients that support the design's success. For further credibility and description, all designs are annotated with direct links and sources so that the reader may look into more of the design's context, as well as the names and professions of those who worked on them.

5. Reflection

This article provides a wide variety of examples of the purpose and capability of graphic design and will be a great reference to pick and choose for different contexts and uses of exceedingly exceptional graphic designs in industry and more personal usages.

Sunday, February 12, 2017

Capstone

Most importantly, I will be focusing on the visual aspects of my capstone project since my aarea of interest focuses on graphic design. This will include compiling various graphic examples that may be presented physically or digitally through a presentation (Prezi will be ideal for a more graphically-pleasing presentation format). Additionally, I will interview a few graphic designers from my class and internship to quote throughout my presentation.

Sunday, February 5, 2017

Annotated Bibliography #2

1. Source/Bibliography

Ulloth, D. R. (2007). The Artistic Ideals of Graphic Design Artists in the Television Industry: The Developing Standards of a New Art Form.
Lewiston: Edwin Mellen Press.

2. Summary

Leaning to the usage of graphic design in the television industry but still acknowledging its other variations, this textbook focuses on multiple accounts taken from a wide variety of graphic designers along with excerpts taken from analytic data and art history to present well-rounded passages about the industry and production of graphic design. The textbook also describes the general graphic design basis over different time periods in American history and different workplace settings. Several chapters analyze what to expect as a worker and/or consumer in the graphic design industry, what misunderstandings and mistakes one can come across, and what skill-sets best apply when on job.

3. Potential Quotes

~ “The images help attract users, brand media products, create program or section identities (openers), and assist consumers in navigating through a vast array of content.”
~ “The bold flaunting of the traditional rules troubled writers and others (…) at the annual Visual Communication Conferences'? addressed the approach to picture design from numerous perspectives including semiotics and historical practices in an attempt to understand or judge the work of music videos.”
~ “The process includes three aspects or elements: (a) the work of art or an object existing in nature; and (b) an emotion that results from (c) contemplating the work. The object itself could be described by three factors identified by Berndston4: (a) sensation associated with a visual component such as a color i.e. green from the leaves of trees, (b) representation of the color and its related objects on canvas as portraying the forest, and (c) structure or the relationship among the components of the painting.”

4. Assessment/Evaluation of Source

The book provides info from various interviewed graphic designers in several work environments and their first-hand experiences in the field, along with excerpts about art history, art theory, and quantitative data collected by credible researchers and historians. As a collection of sources, this textbook additionally contains a well-rounded combination of viewpoints and perspectives, along with multiple examples of events and experiences that take place on the workplace by actual graphic design employees.

5. Reflection

This source will be great when referencing and quoting the thoughts of other graphic designers in a industrial, company setting. Additionally, I can apply the ideas and principles derived from these interviews to know what to expect in the graphic design industry as a whole. Each chapter tackles a different areas of subject in the industry (education requirements, principles of visual communication, etc...) and deconstructs all the details collected from data, history, and interviewees.